Hi there! I attended my third IMATS event last Sunday. Here are a few photos I took as I first walked in. A complete haul will follow shortly.


At entrance was the Make Up For Ever Booth (right) and the Sigma LINE – the booth was at the center of this hall.




Guest speaker on stage

House Of Lashes display was beautiful especially in person


Next year I plan on joining both days (Saturday and Sunday) – one day to shop and the second to capture more photos with detailed insights (prices/releases) for you guys. There were some booths with very generous discounts (Tarte) and others that had about five dollars off their products. I think that the main highlight about IMATS events, for me, are discounts or new/upcoming releases that are exclusive to this event. I think IMATS is a great experience as you get to see or meet the makers. There is also a SFX hall with unreal, extremely talented pieces of art that I always make sure to visit. I captured it all on Snapchat and I hope you enjoyed that segment.

Every year I learn what to do and how to make my IMATS experience better than the next. Overall I am very pleased and look forward to 2017!

Have a great week ahead, BB’s!

Much love, Gigi

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Hi there! My nickname is Gigi and I am a Los Angeles based beauty blogger here to share respectable reviews, thoughts, opinions on all spectrums of beauty. Please join me on this journey! I welcome requests and enjoy interacting with all beauty lovers from around the world.

18 thoughts on “IMATS LA 2016

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